Brand beware!
- By Tony Pullon
- Published 30/10/2008
Tony Pullon
Managing Director Net-Ctrl Limited
For more information please contact sales@net-ctrl.com or
telephone sales on 01473 281 211.
Last night I couldn't get to sleep for ages.
My mind was spinning with trying to think of ways to link the Russell Brand / Jonathan Ross to Internet Security issues. Then after half an hour or so I had it, and the link between that debacle and your business isn't tenuous at all! It goes like this.....
The word "Brand" was my flash of inspiration. The BBC is held high in the hearts of most British people and seen as a broadcaster of excellence by most of the rest of the world. It's world-wide integrity means that people wherever they are believe what they are told. Impartial, balanced and trustworthy, one of the best known and loved BRANDS in the world. But what happens to an organisation if something you don't want to leak.. leaks. What if the mechanisms to prevent leakage don't exist or are inadequate?
Well the Director General of the BBC has learned the hard way and I expect Russell Brand to be one of a few who'll pay the price for not abiding by protocols, or perhaps for not having any protocols in place.
The moral of this story for us is that there are systems available (that don't cost the earth) that will protect your brand from data leakage, whether it's inbound or outbound.
So did half an hour less sleep produce something worthwhile? I'll let you decide. But if you'd like to know more about protecting your enterprise from data leakage, please contact us today.
My mind was spinning with trying to think of ways to link the Russell Brand / Jonathan Ross to Internet Security issues. Then after half an hour or so I had it, and the link between that debacle and your business isn't tenuous at all! It goes like this.....
The word "Brand" was my flash of inspiration. The BBC is held high in the hearts of most British people and seen as a broadcaster of excellence by most of the rest of the world. It's world-wide integrity means that people wherever they are believe what they are told. Impartial, balanced and trustworthy, one of the best known and loved BRANDS in the world. But what happens to an organisation if something you don't want to leak.. leaks. What if the mechanisms to prevent leakage don't exist or are inadequate?
Well the Director General of the BBC has learned the hard way and I expect Russell Brand to be one of a few who'll pay the price for not abiding by protocols, or perhaps for not having any protocols in place.
The moral of this story for us is that there are systems available (that don't cost the earth) that will protect your brand from data leakage, whether it's inbound or outbound.
So did half an hour less sleep produce something worthwhile? I'll let you decide. But if you'd like to know more about protecting your enterprise from data leakage, please contact us today.
